Heatlhy Nation
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The portfolio

Eight sub-brands.
One master mark.

Each programme earns its own audience and its own surface — but every one is anchored to Heatlhy Nation. Forest green is shared; one accent colour separates them.

HealthyHERWomen's programmesHealthyHIMMen's programmesHealthy-kiDzSchools & familiesHealthy-h2OHydrationHG EmbodyMental healthHG-OPHIPerformance · premiumHG Sports AcademyCoachingHG ApparelConsidered kit
Free · weekly · for women 18+
— 01 of 08 —

HealthyHER.
Strength, sleep, and the courage to take up space.

A free programme built for women juggling work, care, and the rest. Joint-friendly strength, honest nutrition, mid-week running clubs that meet at the times you can actually make.

  • Strength · 30 minutes
  • Run club · weekly
  • Nutrition · monthly
ExploreFind a session

Run with Sport England and the NHS

Free · weekly · for men 30+
— 02 of 08 —

HealthyHIM.
The conversation we do not have, run on a Sunday morning.

Five-a-side, run clubs, and a mental-health module built with mental-health charities. Designed for men who have not moved in a while and would rather not start in a gym.

  • Five-a-side · weekly
  • Run club · weekly
  • Mind module · 6 weeks
ExploreFind a session

Run with NHS Talking Therapies

Free · in-school and after-school
— 03 of 08 —

Healthy-kiDz.
One hour a day. Every school day.

The WHO floor for children aged five to seventeen, delivered as in-school PE, after-school clubs, and weekend football. Curriculum-aligned with the DfE; assessed by Ofsted.

  • In-school PE
  • After-school clubs
  • Saturday football
ExploreFor schools

Run with the DfE and GLL

Considered hydration
— 04 of 08 —

Healthy-h2O.
Water first. Then coffee.

A bottle and a refill network for the schools and parks we run programmes in. One hundred per cent of profit funds the next term of free sessions.

  • Stainless bottle · 600ml
  • Refill stations · 240
  • Filter pouches · 60-day
ExploreShop hydration

Run with school hydration partners

Free · six-week course
— 05 of 08 —

HG Embody.
Sleep is not a luxury.

A six-week mental-health curriculum delivered in partnership with NHS Talking Therapies. Sleep, sunlight, social contact — the unsexy basics, done honestly.

  • Sleep · 2 weeks
  • Movement · 2 weeks
  • Social · 2 weeks
ExploreStart Embody

Run with NHS Talking Therapies

Premium tier · £18 a month
— 06 of 08 —

HG-OPHI.
For the year-round athlete.

A subscription tier for adults already training to a calendar. Periodised programming, coach access, race entry credit, and OPHI kit at cost. Revenue funds the free programmes.

  • Periodised plans
  • Coach access · weekly
  • Race credit · £120 a year
ExploreJoin OPHI

Run with British Athletics and the FA

Coach development
— 07 of 08 —

HG Sports Academy.
Coach development for the people doing the work.

FA-accredited coaching pathways for the volunteers and part-time coaches who staff our free programmes. Paid training, paid attendance.

  • L1 FA · 6 weeks
  • L2 FA · 12 weeks
  • Safeguarding · annual
ExploreApply to coach

Run with The FA

Considered kit
— 08 of 08 —

HG Apparel.
Kit a fifteen-year-old would not be embarrassed to wear.

Hoodies, tees, shorts and a single pair of training shoes. Editorial, restrained, made in factories we name. Profit funds the next term.

  • Hoodie · 320 GSM
  • Tee · 220 GSM
  • Training shoe · UK 3-13
ExploreShop apparel

Made in Portugal

Find your programme

Pick the situation closest to yours.

No quiz, no funnel. The three most common situations new members arrive in.

If you are a parent

“I want my kid moving again.”

Start with Healthy-kiDz weekend football and a parent slot at HealthyHER or HealthyHIM. Both are free.

~ 3 hrs / weekHealthy-kiDz →
If you are exhausted

“I want to sleep, eat, and feel human.”

Start with HG Embody — six weeks of sleep, movement and social basics with NHS Talking Therapies.

6 weeks · freeHG Embody →
If you already train

“I want a coach and a calendar.”

HG-OPHI is the premium tier. Periodised plans, coach access, race credit. Funds the free programmes.

£18 / monthHG-OPHI →
Common questions

Asked, answered.

Is everything really free?
Yes — the core programmes (HealthyHER, HealthyHIM, Healthy-kiDz, HG Embody, HG Sports Academy) are free, for life, no catches. HG-OPHI is a paid premium tier whose revenue funds the free work. Apparel and hydration are paid; profit funds the free work too.
What if I have not exercised in a decade?
That is who the programmes are for. Every session is drop-in, and every coach has a brief: the hardest session is the first one. Bring trainers. Wear what you have. Show up.
Where do you run? Will you run near me?
38 London boroughs as of spring 2026. National expansion begins September 2026 with Manchester, Birmingham and Bristol. The Partners page lists every borough and the local delivery partner.
Who funds this?
A coalition of partners — NHS, Sport England, the Department for Education, the Mayor of London and the FA — fund the free programmes. HG-OPHI subscriptions, apparel and hydration sales cover the gap. Full accounts are published annually.
Can I volunteer or coach?
Yes. HG Sports Academy runs FA-accredited coaching pathways, with paid training and paid attendance. Apply through the Contact page.
One sign-up, every programme

Find the programme that fits you.

Sign up once, drop into any programme, in any borough we run in.

Become a memberSee our partners

90 seconds · no card details · cancel any time, or never